Copywriting. Content. Social.

Web copy.

I’ve written web copy for skincare and sleep solutions, beers and biscuits, blinds and business coaches, faith, fast food and finance, tax, trucks and tech and everything in between

But there’s only one good reason to hire a web copywriter. Click below to find out and check out The Pencil and Pad’s website portfolio. 

Content marketing The Pencil and Pad

SEO writing.

Search Engine Optimisation (SEO) is the science of writing for both man and machine to get you climbing up the Google rankings! 

It is fast becoming a specialist skill in the web copy world and understanding SEO will pay dividends in organic traffic if you get it right. 

Content marketing.

You’ve got your shiny new website and now what?! 

Content marketing is about producing copy to keep your clients coming back for value. 

And that means in-depth. well-researched, up-to-date newsy articles or branded blog posts that speak to your customers – and to the search engine! 


Digital sales funnel The Pencil and Pad

Digital sales funnels.

Build a digital sales campaign across all your channels from social media, landing pages, lead and squeezes, websites and email direct marketing. 

Combine design and copy to find and nurture leads that go straight to the checkout page! 


Social media management.

Establish your brand with a curated social media feed that showcases your products and services. 

We’ll design the look and ‘voice’ of your feed, manage advertising budgets and post daily.